Collection: As I Am - Long and Luxe

As I Am Long and Luxe

The Long and Luxe range from As I Am is designed to support healthy hair growth and strength. It includes shampoos, conditioners, leave-in conditioners, curl creams, oils and scalp serums, along with a complementary rosemary oil.

Which one do you need?

  • Shampoo: Cleanses your hair while helping to strengthen it.
  • Conditioner: Hydrates and strengthens hair after shampooing.
  • Leave-in conditioner: Stays in your hair to moisturise between washes.
  • Curl activator cream: Defines and smooths curls.
  • Hair oils and scalp serum: Nourish the hair and scalp.

Common questions

Will these products make my hair grow? No product can speed up how fast your hair grows. What these products can do is help keep your hair strong and healthy.

Can I use the shampoo and conditioner together? Yes, you can use them as a pair. The shampoo cleanses while the conditioner moisturises and strengthens.

How often should I use the oils and serums? This depends on your hair type and how your scalp feels. Start with once or twice a week and adjust as needed.

Order online for UK delivery, or visit CC Hair & Beauty in Chapeltown, Roundhay or Leeds City Centre.

As I Am - Long and Luxe

11 products

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Filter and sort

11 products

11 products

As I Am - Long and Luxe FAQs

What is the As I Am Long and Luxe range?
A range with pomegranate and passion fruit, made for longer, stronger-looking hair. It includes shampoo, GroWash, leave-in, hair oil, scalp serum and Gro Edges.
What is GroWash?
GroWash is the cleansing creme conditioner in the range. It washes the hair without the lather of shampoo.
What is Gro Edges used for?
Gro Edges is a product for the hairline. Apply a small amount to your edges and smooth into place.