Winter Skin Care for Black and Brown Skin: How to Stop Ashiness

Cold air and central heating take moisture out of everyone's skin. On black and brown skin, dryness is easier to see: it shows as a grey or white cast, often called ashiness, most of all on the hands, elbows, knees and shins.

Why winter is harder on skin

Cold air holds less moisture, and heating dries the air indoors. Hot showers and baths feel good but strip the skin's natural oils. The result is tight, flaky skin that can itch or crack.

A simple winter routine

  • Wash gently. Use warm water, not hot, and a mild soap or body wash. Keep showers short.
  • Moisturise on damp skin. Apply a rich cream or body butter within a few minutes of washing, while the skin is still slightly damp.
  • Seal it in. A body oil or a thin layer of petroleum jelly over your moisturiser helps hold the moisture, especially on elbows, knees and heels.
  • Look after hands and lips. Reapply hand cream after washing your hands, and carry a lip balm.

Ingredients to look for

Shea butter and cocoa butter are rich and widely used on dry skin. Glycerin draws water into the skin. Petroleum jelly forms a barrier that slows moisture loss.

Still wear sun protection

Darker skin has more natural protection from the sun, but it can still be damaged by UV, and sun exposure can make dark marks last longer. A daily SPF on the face is worth keeping up through winter.

When to get advice

If your skin stays very dry, cracked, sore or itchy, speak to a pharmacist or your GP.

See our winter skin care guide for the products for each step.