Texturizers

Texturizers loosen tight curl patterns for easier styling, without fully straightening hair the way a relaxer does. This collection includes no-lye and no-mix creams, curl softening systems, comb-thru kits and setting lotions, plus curl-defining creams for a looser, natural finish.

Check each product page for strength (regular, mild, coarse or super) before buying.

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25 products

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25 products

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Texturizers FAQs

What does a texturizer do that a relaxer doesn't?
A texturizer is generally used for a shorter time than a relaxer, so it loosens the curl pattern rather than straightening it completely. Always check the specific product's instructions, as processing times and strength vary by brand.
Should I do a patch or strand test before using a texturizer?
Yes, a patch test and a strand test are recommended before full application, as these are chemical products that can react differently depending on hair condition. Follow the instructions on the pack and stop if you notice irritation.
What's the difference between regular, mild and super strength?
Strength levels are matched to hair texture and how resistant the curl pattern is, with super strength for coarser hair and mild for finer or more fragile hair. Check the specific product page to confirm which strength suits your hair.
Can I use a texturizer on colour-treated hair?
Some products in this collection are labelled for colour-treated hair, such as the Wave Nouveau Shape Release Fine Color Treated option, but not all are. Check the individual product page or pack instructions before use on coloured hair.
Do I need a neutralising shampoo afterwards?
Some texturizer kits include a neutralising shampoo, such as the Sta-Sof-Fro option, while others may need one bought separately. Check what's included on the specific product page.